Topics covered in the workshop will include:
- Latest trends in the function and events market – keep up or be left behind
- Designing profitable function menus and beverage packages
- Competing with other function venues – essential equipment, facilities and services
- Marketing your venue and promoting functions – websites, brochures and social media
- Understanding and profiting from the wedding market and corporate events
- Managing the sales process from first inquiry to final feedback
- Using modern web services, email and software more effectively
- Handling price negotiations when everyone wants to ‘do a deal’
- Selling ‘additionals’ and extras to increase the total spend
- Modern job descriptions for sales staff and function co-ordinators
- Creating function spaces even when you don’t have the ideal facilities
- Training and managing function staff – the special skills and knowledge required
- Risk management and safety issues – what every venue should know
Please note that a 1.7% credit card fee applies to online credit card payments. A $30 administration fee will be added should
you wish to pay on invoice rather than Credit Card on line payment.